16/10/15 Lesson: Masthead Practice

In this lesson, 'Illustrator' was introduced to us. I played around with the software, using different colours, fonts and understanding how it works so that when I design my music magazine masthead, I will familiar with it and can apply what I know to make it effective. I also used 'Color Adobe' to experiment different colours and see what colours work well.

My New Name!

After considering the fact that 'Aria' is a long accompanied song for a solo voice, typically one in an opera or oratorio, I decided to change the name of my music magazine as my magazine genre is R'n'B and soul. It took me a while to come up with a new name as you have to look at the meaning, the pronunciation and how effective and appealing it is to your audience. I have come up with the name 'Inflection'. This is the modulation of intonation or pitch in the voice. I love this name as it sounds like 'infection' which can be contagious, similar to my magazine.  

Stage 2 - My Magazine Proposal

Content Ideas

House Style: My magazine will have warm colours such as red or orange, as well as a bit of white but nothing too bright. This includes the masthead. I will  use a soft font, nothing too harsh. I want to give a soft and gentle feel to the reader, which portrays the genre in my magazine.

What goes in: My magazine will not only have things about music, but things about fashion as well in order to appeal and interest all audiences.

Features: My magazine will feature famous people such us Musiq Soulchild, Usher, Beyonce, Rihanna, Miguel etc. (soul and R&B artists)

Contents: My contents page will be fairly similar to my cover page, however, it may be in black and white or grey scale to give it an old type of feeling, however, I'm still unsure.

Stage 1 - My Music Magazine Proposal

Title of Magazine: Aria

Genre:
- R&B
- Soul

Target Audience:
- Age = 25 - 30 as older people are more likely to buy a magazine.
- Gender = Males and Females
- Social Grading = B and C1 as these types of people will have money to buy.
- Psychographics = Aspirer and Mainstreamer. Aspirer as these types of people are materialistic and interested in appearance. Mainstreamer as these types of people favour big money brands.

My Music Magazine Name

I have come up with a name for my music magazine by using synonyms for words such as music, melody, tune etc. I have finally found a word that has stood out: Aria. This simply is a long accompanied song for a solo voice.

Audience Feedback and Evaluation of Preliminary Task

Preliminary Task: College Magazine Cover and Contents

XXL Magazine Analysis

Vibe Magazine Analysis

Media Kits for Vibe & XXL Magazines

Looking at the statistics for the XXL magazine, I can tell that mostly 25 - 29 year old men purchase this magazine. This is quite shocking as I wouldve thought that mostly 18 - 20 year olds would be interested in these magazines. This is similar to the Vibe magazine as well. Mostly men purchase this magazine and are aged 21+. Both magazines sell to Black/African people who are mostly interested in this magazine, whilst Asians are the least interested in both.